Catégorie : Art Management
Artists, Be Your Own Agents!
1. Introduction – Why Art Needs Entrepreneurs The art world is evolving rapidly. Today, talent and dedication are no longer enough; artists are expected to be their own agents, promoters, curators, and communicators. You must know how to manage social media, speak to the press, present your work, and build a public image. But here’s…
How to Create Your Personal Brand as an Artist
Personal branding for an artist goes far beyond a logo or an online profile — it’s about crafting your brand identity, capturing your brand essence, and presenting your unique story in a way that resonates. By defining a clear, compelling identity, you make it easier for your target audience, galleries and art collectors to connect…

